In an age where consumption, progress, and political correctness shape the rhythms of our daily lives, my art exists as both an embrace and a critique. I’m fascinated by the beauty and absurdity of modern culture — how we chase convenience, glamor, and innovation, yet often sanitize, package, and sweeten everything to make it more palatable. We’re told what to feel, how to behave, what to desire — all under the soft glow of well-meaning slogans and curated perfection. My work cuts through the sugar-coating. At its core, I create to question. To admire and challenge at the same time. I’m drawn to the visual power of branding, pop culture, and digital imagery — but also to what lies beneath: the tension between authenticity and performance, simplicity and spectacle, soul and surface. Aesthetically, I’m driven by light, shadow, and color harmony — using them not just for beauty, but for emotional impact. Inspired by Andy Warhol’s deadpan dissection of American consumption and Caravaggio’s theatrical use of light to stir the soul, I aim to create works that feel both seductive and disruptive. Beauty with a bite. My series Branded reflects this vision through imaginary ads that remix vintage photographs with modern culture. These pieces expose how deeply brands are woven into our lives — not just selling us products, but identities, dreams, and values. By altering iconic logos and inserting personal twists, I mirror how corporations repackage culture to fit their narrative — and how easily we swallow it, dressed in nice design. But this is just one chapter in a broader artistic journey. My work asks: how do we move forward without losing our edge, our truth, our messiness? In a world that rushes toward frictionless perfection, can we still make room for discomfort, for honesty, for raw emotion? This is what drives me: to paint what’s beautiful, but also what’s real. To illuminate what we cherish — and what we’d rather not see.